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Small publishing company thriving
The newest kid on the block — The Kingston Press, founded this year by Quarry Press publishers Susan Hannah and Bob Hilderley — is committed to bringing Kingston’s stories to local bookshelves. Vision is the key to success. But how long can vision last?
Jim Mullen: The secret to publishing success
Ever since the book "The Girl With the Dragon Tattoo" and its sequels became such monster hits, it seems every other book on the best-seller list has the world "girl" in the title. "Gone Girl," "The Girl on the Train," "Gadget Girl," "The Windup Girl," and ...
Conversion rates for Publishers Clearing House increase 20 percent with Return Path Certification. Publishers Clearing House (PCH) is one of America’s largest direct marketers and its web property, pch.com is now the leader in sweepstakes marketing on ...
Popping the Publishing Bubble, Revisited; BuzzFeed’s Struggles; Axios’ Success
The Daily Update consists of substantial analysis of the news of the day (~1800 words) delivered via three daily emails in addition to the free weekly article (four total articles per week). These updates are always timely, but also timeless in their ...
Arc Publishing: The Washington Post's Software Startup
[Arc Publishing] allows other news organizations to use the ... To make it a business you need to have all sorts of support people, you need customer success engineers, you need a sales force and you need marketing staff. It is a big commitment.
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