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    Don’t Buy Into Toxic 'Toxin-Free' Marketing

    Have you noticed that many companies and industries seem to be putting a whole lot of effort into taking toxins out of your life? Seems like a nice thing for them to do, right? I mean, toxins are terrible and scary and should be removed from everything ...

    Free, paid or gated content: Which option is right for you?

    Don’t be afraid of giving away too much for free. Sharing knowledge and becoming someone’s go-to resource can be a great content marketing strategy. The more frequently your website, blog or social media channel is visited, the more you stay top-of ...

    How publishing free content drives sales

    Through sharing content with your audience members for free, you allow them to witness your expertise ... and credibility should not be discounted in lieu of demanding that marketing directly drive sales. Related: The New PR: 5 Content and News ...

    How to Make Facebook Ads Work for Your Small Business [Free eBook]

    Are you only thinking about using the giant social media network with over 1,32 billion users in the online marketing campaign? Well, it's never late to start. In the new free Book, you can learn how to make the most out of the online platform, make the ...

    Burger King burns rival by giving away free nuggets to customers named Wendy

    The rival chain is promoting its new nugget offering by giving away a free 10-piece order to customers named Wendy ... Fast food chains have long enjoyed taking digs at each other but marketing stunts in recent years have developed an especially ...
 

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    Search Engine Optimization (SEO) can be an afterthought when creating or redesigning a new website. Look at it this way: Having a solid foundation is key to building a house, and having a solid SEO friendly website design is a similar analogy… so ...
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    Though they try implementing SEO for their business, some lack the skills required, so the website may not show up on the search engines, or may be removed by Google. Rather than trying SEO without any guidance, it is better to have a basic understanding.
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