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    Theater events: 'Book of Mormon' returns to Chicago for a brief run

    Chicago Fringe Opera celebrates the season with a production of ... In a prepared statement, artistic director Ali Keirn and marketing manager Sam Long thanked audiences and "each and every actor, tec...

    The Victoria's Secret Fashion Show Hasn't Evolved, and That's Just Weird

    This annual extravaganza, which will air December 2nd, always features the brand’s “Angels” as well as other models who walk the runway in underwear, high heels, and lots of additional flourishes like ...

    Why catalogs still have a hold on holiday marketing

    While marketing during the season may shift to a less transactional ... But it creates buzz and it supports the brand. Similarly, some of the fringe catalog companies or the catalog-only companies are ...

    Four lessons in behaviour change advertising from the Edinburgh Fringe

    Leo Burtin’s The Midnight Soup is intended to do exactly that. As well as having one of the Fringe’s smartest marketing strategies — a ticket for his show also includes your dinner. Leo Burtin, ready ...

    Fringe review: F*ck Tinder: a love story

    He tells a tale of dating rather than Tinder. The title appears aimed at Fringe marketing — and he should have the courage to spell out the obscenity and let others decide whether they’ll print it. Wh...

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