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    10 Highly Effective Ideas You Can Use in Content Marketing

    With a powerful SlideShare presentation, marketers can inform their audience about an important topic that is lengthy and warrants detailed discussion. 4. Create an eBook or Blog Post Blog posts, whit...

    Pear marketers look to set retailers up for success

    Yakima, Wash.-based Domex Superfresh Growers offers digital marketing kits, which include orchard pictures, recipes, and “pre-written blog posts,” said David Roby, brand manager. “We’re constantly com...

    Why marketing in law firms is more important now than ever

    An out-of-date website, blog or Twitter feed is almost worse than nothing at ... Patricia Bernstein is president of Bernstein & Associates Public Relations/Marketing in Houston. For more information, ...

    Preparing a Security Token Offering? Here's Your Marketing Playbook.

    Security tokens hit a marketing sweet spot between forward-thinking (but often ... Rohit Kulkarni, managing drector of SharesPost, argued in a guest contribution to the Nasdaq blog, for example, that ...

    Common Pitfalls of Content Marketing and How to Avoid Them

    A Gartner study showed that content marketing influences almost one-third of B2B buyer’s purchasing decision. In this instance, we would take the revenue generated after the blog post in question, mul...

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