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    Asda, Aldi, Lidl, Morrisons, Wilko and Tesco sun creams are as good as brands that cost up to FOUR times as much

    “It’s encouraging that the brands we tested appear to have upped their game since ... And for the first time, all 15 passed the test but the survey revealed a massive £6.61 price difference yet no drop in performance between no-frills and posh labels.

    Brands are betting big on social media influencers for promotion: Survey

    Facebook and Twitter continue to be the first choice for promotion for top brands, with "influencers" on social media fast gaining ground amid a rise in advertisement blockers on the digital space, according to a survey. Influencers are people on social ...

    Vietnam firms lack brand building strategy: survey

    Hanoi (VNA) - Vietnamese businesses lack a proper strategy to build brands, a survey by British brand consultant Mibrand has found. An online survey last month of 200 small and medium-sized firms in Hanoi and HCM City in many sectors like IT, finance and ...

    Why Every B2B Brand Should Have a Blog

    The same survey found that 45% of B2B marketers found their blogs ... As a result of these shifting buyer behaviors, B2B brands’ have been tasked to rethink their blogging strategies. Previously, B2B brands typically used their blogs to share company ...

    Most trusted brands in America

    ... nation’s largest and most respected media brands this past week announced the results of its fourth annual Trusted Brand Survey in the June issue available on newsstands and on RD Trusted Brands. The survey, which is based on responses from more ...

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