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8 Definitive Marketing Trends & Tools You Need For 2019
It happens every year; new technologies are launched; existing technology gets smarter and customers become savvier as they’re bombarded with marketing messages in their newest avatar. As a result, wh...
10 Ways To Cut Marketing Costs Before the End of the Year
Without consistent and effective marketing, no one will know you exist. But, marketing just for the sake of marketing won’t do any good, either. You need to be doing this effectively. Your marketing e...
Catalina Marketing Files for Bankruptcy With Plan to Slash Debt
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Making Personalization Relevant: Marketing Vision 2018
When it comes to content marketing, "impersonal", "boring", and "irrelevant" are synonymous. Part two of this two-part report on personalization, from ITSMA's Marketing Vision 2018 conference, outline...
American Eagle's spending on marketing, employees to hit holiday-quarter profit
The brand, known for bras, bralettes and lingerie for women of all body types, has steered away from using skinny models in its #AerieReal marketing campaign, opting instead to feature women of all si...
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