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    Stop using Personas. And holding too many user interviews.

    So every year or so I change hats, from marketing to product, from sales to management. The last year has definitely been ‘the year of the product’. I changed lots of my current product management perspectives and finally said goodbye to some methods ...

    Class aims to boost attendance for production

    When teacher Dawn Jones took over the principles of marketing class in the second semester of ... Last year, the class assisted in getting the word out about the musical “Bye Bye Birdie” in small ways, such as selling a few ads and placing yard signs.

    Rethinking Branch Networks And The Retail Experience in a Mobile-First World

    Other banks have joined Wells Fargo in bidding goodbye to branches. Since 2012 ... that having branches in just one market equates to millions of dollars in annual marketing spend. NCR also sees branches maintaining a strategic role in financial ...

    Family and friends say goodbye to John Pagel and Steve Witcpalek

    Pagel was active in promotion, he was on the state milk marketing board, and opened up his farm to thousands of children. He served as an inspiration and an influence for generations yet to come. He leaves behind a daughter, three sons, and was 58 years old.

    Download: Goodbye Christopher Robin — ‘touching portrait’

    The irony of having a cute child actor deliver an endless stream of heart-tugging lines in a film about a boy who’s paraded around as a marketing tool, however, is not lost.

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