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    Easy Spirit Reenergizes Brand Identity with New Mission and 'Move For™' Advertising Campaign for Spring 2018

    Easy Spirit is also returning to its TV roots with a new commercial ... of enabling ease of movement through comfortable footwear," said Shanya Perera, VP of Marketing and Advertising. Made for women, by women, the piece was shot in New York City by ...

    Marijuana Marketing Gurus Partners with SPROUT

    “The cannabis industry is similar to other highly regulated industries, and faced with similar challenges when it comes to marketing and managing data. SPROUT is solving real business problems while providing an ROI-centric technology solution that is ...

    Why Nurturing Is Broken And Three Easy Fixes

    Marketing automation is great and has allowed marketers to ... Wouldn’t it allow you to provide more relevant information? Just ask. It’s that easy. Don’t stop reaching out, but ensure that every touch counts. Make sure every communication meets ...

    Automate Your Marketing Without Turning Into a Robot

    Marketing automation has become popular as more and more tech ... Pinterest, and your website, it’s easy for one of your channels to slip through the cracks. Writing all your copy ahead of time allows you to maintain a consistent voice online.

    How to Master Social Media Marketing Metrics - Easy Lessons for 2018

    Priya Slayer is a writer, editor, and translator. Her training in the USA and background in website production and customer relations, in markets as different as India and Germany, served to prime her deep interest in brand-consumer relationships.

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