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    5 Things to Expect in the World of Digital Marketing in 2018-2019

    In the latter case, affiliate marketing will continue to be one of the dominant models in 2018 and beyond. Plenty of vendors and publishers are currently a little disillusioned with the affiliate concept for reasons ranging from poor conversion rates to ...

    Scholarships for digital publishing course at Yale available [US]

    The Yale School of Management will host the 2018 Yale Publishing Course: Leadership Strategies in ... consumer-insight-driven marketing, techniques for innovation and more. Applicants must work for a nonprofit organization or a small business with ...

    GateHouse Media grows its empire by buying top exec's publishing company

    Davis told the Business Journal in an email that the acquisition is "a good strategic fit as HLC's media properties are in Central Massachusetts, and when combined with the Telegram & Gazette, will comprise a broader portfolio of marketing options for ...

    B2B publishing market explored in latest research

    Upstream raw materials and equipment and downstream demand analysis is also carried out. The B2B Publishing industry development trends and marketing channels are analyzed. Finally the feasibility of new investment projects are assessed and overall ...

    How European publishers are diversifying from overreliance on ad revenue

    Publishers at the Digiday Publishing Summit Europe in Monaco ... “Experiential is critical in marketing today,” he said onstage, adding that £420 million (7 million) was spent in the U.K. on experiences last year. “Many millennials would rather ...

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