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    What do fans “need” from media in this era?

    Yeah, obviously people aren’t reading the print versions as much. You look in airports and trains and how many papers are left at newsstands everywhere you go. I’m still going to read newspapers as long as I can get them. But the power of journalism ...

    PYEONGCHANG GAMES RECAP Part 1: Fan engagement through social, digital and broadcast platforms reach new heights during 2018 Games

    Team USA fans around the world engaged with and experienced the Olympic and Paralympic Winter Games PyeongChang 2018 in record numbers, consuming the PyeongChang Games on multiple platforms, interacting with athletes, and setting records for media consumption.

    BlackBerry Smartphone Fan League rewards praise on social media

    BlackBerry is hoping to drum up new customers by turning existing handset owners into its biggest fans. The company has launched a new fan club of sorts, a new social campaign that’ll reward “superfans” for sharing BB-related content on social media.

    Panic! At The Disco surprise Grog Shop show: Fan reactions on social media

    CLEVELAND, Ohio - It's been a whirlwind 36 hours for Panic! At The Disco fans. Yesterday around noon, the band posted a s urprise announcement about a pop-up show in Cleveland the next day. Tonight's stop at the Grog Shop in Cleveland Heights was their ...

    Buzz Building: How Rap Fansites Have Evolved In The Social Media Era

    In recent years, most sites have transitioned from being primarily focused on their own websites and blogs to promoting information on social media. While pop stars have often commanded the biggest and most active fan armies, rappers have their own strong ...

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