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'Dilly Dilly': A Marketing Expert Analyzes the Highly Successful Bud Light Ad Campaign
Another common marketing saying is that when you position a brand ... what attributes... basically a how-to blueprint for who will drink Bud Light and how you can sell millions of cases. The agency says, "What does that target audience do?"
Betting on Football delivers blueprint for player props perfection
OtherLevels CEO Brendan O’Kane will join former Head of Online Marketing at Paddy Power Betfair Richard Harris to explain how an operator using in-play messaging that isn’t personalised to bettors or tailored to the circumstances of the game is leaving ...
Blueprint Announces Inaugural User Conference, BLUECON 2018, to Take Place in Miami this November
“BLUECON marks the next chapter in the evolution of the Blueprint customer community," says Ruth Zive, Chief Marketing Officer at Blueprint. “We've worked hard to create a space where our customers can come together, not only to learn best practices ...
Motorsport Network to bring Mahindra Blueprints to life
Blueprints is part of a Mahindra Racing initiative to educate ... Network today confirmed the acquisition of the world-leading Duke Video Archive from Duke Marketing, one of the world's foremost publishers, distributors and rights holders for motor racing ...
Photographer Chi Modu Vets Bad Boy's "B.I.G. Mack" Campaign As A Rap Marketing Blueprint
New York City-based photographer Chi Modu has been an integral part of many rap artists’ marketing campaigns over the past 30 years. He has countless iconic photos of legendary rappers such as Tupac Shakur, Snoop Dogg, Mobb Deep, and The Notorious B.I.G ...
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